When it comes to blending function, fashion, and a touch of adventure, no brand does it quite like Howler Bros. With a dedication to crafting versatile, high-quality outdoor apparel that resonates with the spirit of the outdoors, Howler Bros has made a name for itself among adventurers, surfers, anglers, and outdoor enthusiasts alike. Known for its unique aesthetic and unwavering commitment to quality, the brand has carved a niche in the activewear industry that is both stylish and practical.

Founded by two lifelong friends with a shared passion for exploration and self-expression, Howler Bros has grown into more than just a clothing company—it’s a lifestyle brand. The name itself is inspired by the howler monkey, a creature that embodies both wildness and a sense of community, reflecting the brand’s ethos of adventure and camaraderie. Through its thoughtfully designed apparel, Howler Bros connects people to the great outdoors while ensuring they look good doing it.

From their iconic shirts and hats to their versatile outerwear, Howler Bros has something for everyone who values durability, comfort, and style. This article dives deep into the brand’s history, product offerings, and what makes it stand out in a crowded market. Whether you’re a seasoned outdoor enthusiast or just someone looking for some wardrobe inspiration, Howler Bros is a name you’ll want to remember.

What is the story behind Howler Bros?
Founders and Their Vision
What Makes Howler Bros Unique?
Howler Bros Product Line Overview
Why Choose Howler Bros for Outdoor Adventures?
Howler Bros and Sustainability
The Iconic Howler Bros Shirts
Howler Bros Hats and Accessories
Are Howler Bros Products Worth the Price?
Howler Bros and Their Community Impact
How to Choose the Right Howler Bros Gear?
Where Can You Buy Howler Bros Products?
Frequently Asked Questions
Conclusion

What is the story behind Howler Bros?

The story of Howler Bros begins with two friends, Chase Heard and Andy Stepanian, whose shared love for the outdoors and creativity sparked the idea for the brand. Both were avid surfers, anglers, and adventurers who recognized the lack of apparel that could seamlessly combine function and aesthetics. Inspired by their adventures and the vibrant cultures they encountered, they decided to create a brand that celebrated the spirit of exploration and the outdoors.

Howler Bros was established in 2010 in Austin, Texas, a city known for its eclectic culture and proximity to outdoor activities. The name "Howler Bros" was inspired by the howler monkey, symbolizing the brand's playful and adventurous essence. The company’s mission was clear from the start: to craft clothing and accessories that blend technical performance with unique designs, all while fostering a sense of community among outdoor enthusiasts.

Founders and Their Vision

Who are the founders?

The masterminds behind Howler Bros are Chase Heard and Andy Stepanian. Both founders brought their unique skills and experiences to the table. Chase, a trained architect and artist, contributed his design expertise and creative vision, while Andy, a musician and marketing professional, helped shape the brand’s voice and identity. Together, they created a brand that reflects their shared passions and values.

What drives their mission?

At the heart of Howler Bros is a commitment to authenticity and quality. Chase and Andy wanted to create products that not only serve a purpose but also tell a story. Their designs are heavily influenced by their travels, the natural world, and the cultures they admire. The founders believe in fostering a global community of like-minded individuals who share a love for adventure and the outdoors.

Personal Details of Founders

Detail	Chase Heard	Andy Stepanian
Background	Architect and Artist	Musician and Marketer
Key Role in Howler Bros	Design and Creative Direction	Marketing and Brand Voice
Hobbies	Surfing, Fishing, Painting	Music, Surfing, Traveling

What Makes Howler Bros Unique?

Howler Bros stands out in the outdoor apparel market for several reasons. First and foremost, the brand’s emphasis on combining functionality with aesthetics sets it apart. Every piece of clothing is designed with a specific purpose in mind, whether it’s a shirt made for fly fishing or a jacket designed for hiking. However, the designs are never compromised, often featuring bold patterns, vibrant colors, and intricate details that make them visually appealing.

Another hallmark of the brand is its commitment to quality. Howler Bros uses premium materials and employs meticulous craftsmanship to ensure that their products are durable and long-lasting. Additionally, the brand has a strong focus on storytelling, with each collection inspired by a particular theme or experience, making their apparel not just clothing but a piece of art.

Community engagement is another factor that makes Howler Bros unique. The brand actively collaborates with artists, musicians, and other creatives to bring fresh perspectives to their designs. They also host events and activities that bring their community together, reinforcing their ethos of camaraderie and shared adventure.

Howler Bros Product Line Overview

The Howler Bros product line is as diverse as the adventures it caters to. The brand offers a wide range of apparel and accessories, each designed with a specific purpose in mind. Here’s a quick overview of their most popular categories:

Shirts: From technical fishing shirts to casual button-ups, Howler Bros shirts are designed for comfort and style.
Outerwear: Jackets, hoodies, and vests that provide warmth and protection without sacrificing mobility.
Hats: A variety of caps and hats that are both functional and fashionable.
Accessories: Including bags, belts, and other essentials for outdoor adventures.
Swimwear: Durable and stylish options for surfers and swimmers.

Each product is crafted with the brand’s signature attention to detail, ensuring that it meets the needs of outdoor enthusiasts while also appealing to their sense of style.

Why Choose Howler Bros for Outdoor Adventures?

When it comes to outdoor adventures, having the right gear can make all the difference. Howler Bros offers a unique combination of functionality, comfort, and style that few other brands can match. Their products are designed to withstand the rigors of outdoor activities while keeping you comfortable and looking good.

Whether you’re hitting the waves, casting a line, or hiking through the mountains, Howler Bros has something for everyone. Their apparel is versatile enough to transition from outdoor activities to casual settings, making it a practical choice for adventurers who value both performance and aesthetics.

In addition to their high-quality products, Howler Bros is a brand that resonates with people on a deeper level. Their commitment to community, sustainability, and storytelling makes them more than just a clothing company—they’re a lifestyle brand that inspires people to embrace adventure.